About
At Pure Root Radiance, we are passionate about empowering individuals to embrace their natural beauty and wellness. As a black-owned business, we proudly offer high-quality, vegan supplements specifically formulated to enhance the health of your hair, nails, and skin. Our commitment to using ethically sourced, cruelty-free ingredients ensures that you can nourish your body with confidence and care. We believe in the power of nature to support your beauty journey, and we strive to make a positive impact on both our community and the planet. Join us in celebrating and sustaining your natural radiance with our expertly crafted, nutrient-rich products.
Ux & UI | Product design |Branding | Social Media
O1 Branding
At Pure Root Radiance, our brand embodies vitality, empowerment, and natural beauty, reflected through our vibrant and dynamic color palette of orange, red, yellow, and black. These colors symbolize energy, strength, and boldness, aligning perfectly with our mission to support and enhance the natural beauty of our customers. Our choice of typography—New York and Apple Chancery—adds a touch of elegance and modernity, conveying sophistication and approachability.
Orange represents enthusiasm and creativity, echoing our innovative approach to beauty and wellness.
Red signifies passion and confidence, reflecting our commitment to empowering individuals and celebrating their natural beauty.
Yellow stands for happiness and optimism, embodying the positive impact our products have on our customers' lives.
Black conveys strength and sophistication, grounding our brand in quality and reliability.
Together, these elements create a cohesive and compelling brand identity that resonates with our values and our audience. We invite you to explore our portfolio and see how our brand brings natural beauty and wellness to life.
02 Product Design
03 Social Media
04 Website
